The Skinny Wallet Diet is financial planning for the average person. Most people don’t need a stockbroker or expensive financial advisor... they need to know how to start saving and spending responsibly. With 10 years of experience Mary Edwards is the perfect person to help you do that.

That’s where we come in -- when Mary Edwards was looking for a new website to take The Skinny Wallet Diet to the next level we were ready to jump into action. Most of the Skinny Wallet Diet’s clients are female -- so we knew we could pull in some fun, girly colors. We started with different shades of pinks and toned them down to keep them from looking goofy (this is finance after all). 

Here's the moodboard we put together to inspire the website:  

We won't bog you down in the little details of our process, but from there we worked with Mary to develop the content for each page. We created custom graphics, set up all the technical details, and made things like these little graphics:

As The Skinny Wallet continues to develop we wanted to set Mary up with a site that would draw potential clients in, but would also be easy to update in the future.

Take the new site for a spin HERE or flip through some screenshots of the homepage:

Our favorite thing about this site is the unconventional color scheme -- it's the perfect blend of serious and creative. We can't wait to see The Skinny Wallet use their new website continue to grow! 

Want a regular little dose of the Skinny Wallet? Follow their brand new account on Twitter at @theskinnywallet.

When a great organization does great things, there's nothing better than being a part of it. Our previous client, Rise & Shine, recently reached out as they prepared to celebrate their 20th Anniversary -- and we couldn't wait to be get involved.  

Rise & Shine, an afterschool program committed to promoting racial justice and equality, was looking for a fun and energetic logo to represent their 20 Years campaign. You may remember one of our previous projects for Rise & Shine -- a timeless print piece that would appeal to a wide variety of audiences. 

We're still in the middle of this project, but the 20-anniversary logo is complete and we couldn't wait to share it! Check out the design here:

We'll be posting flyer designs + bookmarks + ads + more when the project is complete -- but for now keep an eye on Rise & Shine's Facebook page to stay in the loop on their 20-year anniversary celebration.

PROJECT I JUST WRAPPED UP

This UU Chapter was looking for something that would incorporate imagery from the national Unitarian Universalist Association (the flame) with imagery that would represent the local branch (mountains). Rich colors and varied typography enhance this new logo.

WHAT I'M WORKING ON NOW

A one-page handout for Rise & Shine, an afterschool program committed to promoting racial justice and equality. We’re in the planning stages of creating this evergreen piece that will be used to promote Rise & Shine to potential volunteers and participants. 

A new website for Los Angeles based actress Jenny Austin. We’ve worked with Jenny in the past to develop her personal branding and a new resume – now we’re excited to collaborate on a new personal site to show off her talent.