Hello, friends! It's been another full, busy week here at Hue & Tone and, now that it's coming to a close, I'm sharing some links I've been loving once again.
One | The impact of having an active social presence for your business is huge...but not everyone's naturally inclined to be a "sharer." I love this post on ways to train your brain to think social.
Two | Along the same lines as the link above, social media is best when you're genuinely using it as a tool to collaborate and learn from others...not a way to blast your own message without listening. Twitter chats are a great way to get started.
Three | The Hue & Tone website runs on Squarespace, and I'm a huge fan. Here's a good summary of the reasons why.
Four | Running a small business doesn't happen without its fair share of cold calls -- and cold emails. So, how to do it right? Personalize, be brief, and establish purpose.
Five | Here's a great -- and beautifully presented -- primer on the "art and science" of pairing the right fonts.
Recap of this week's blog posts:
Have a great weekend!