A compelling image can capture attention, tell a story, and help you connect with your viewer.  But inexpensive, non-cheesy stock photos can sometimes be hard to come by. 

To save you the hassle of hunting for decent photos, we’ve narrowed our top 9 (mostly free) stock photo sites. If you're looking for even more photos, a few of these sites offer a reasonably priced upgrade option that will give you access to even more photos. 

Browse through this list and start bookmarking some new favorites! 

Life of Pix

Life of Pix pulls their content from a community of photographers who upload free, high quality images and video. This site is especially great for gorgeous pictures of nature and travel!

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Unsplash

Unsplash is the perfect photo source for lifestyle pictures, food, and culture shots. All the pictures on Unsplash are hosted under a Creative Commons Zero (CC0) license, so you can feel free to alter, copy, or use them commercially.

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Pexels

Pexels has a huge collection of high resolution pictures of people, animals, landscapes, and abstract subjects. You can choose to view the most popular images or search for specific topics. 

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Fancy Crave

Want to tell a story? Fancy Crave offers a collection of “emotionally driven” images that are licensed under CC0. 

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Death to Stock

This is site should be your go to resource for artsy photos and videos with a minimalistic aesthetic. For $15 a month (or $145 annually), premium members have access to unlimited downloads and over 20 new photos a month.  

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Pic Jumbo

Pic Jumbo has an extensive collection of pictures for business, restaurants, technology, nature, people...and pretty much anything you can think of. For $10 a month, you can upgrade to a premium membership of over 3,000 stock photos and unlimited downloads. 

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Travel Coffee Book

Travel Coffee Book is the go to destination for gorgeous travel photography. You may even be inspired to grab your passport after browsing their giant collection!

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Jay Mantri

Jay Mantri posts a variety of free images under the CC0 license. All of the pictures have a soft aesthetic and range from hazy forest landscapes to abstract cityscapes.  

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Kaboom Pics

Kaboom Pics has a huge collection of over 4,000 royalty images. This site is a popular source for lifestyle and interior design pictures. We especially love that each image features a complementary color palette!

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Creative Marketing in Greensboro, NC and beyond

Hue & Tone is here to help you achieve your goals. From logo design to custom social media content, Hue & Tone can help you get noticed and make a lasting impression. Contact us today to learn more about our design and marketing services.

With the evolution of iPhone photography, just about anyone can make a shot look artistic. But artistic isn't the same as high quality. While we can appreciate a nice shot on our Insta feed, there’s still a big lane for professional photography in advertising and marketing.

If just bought your first DSLR, or if you're looking to learn to go from a  beginner to a professional, there’s a few terms you should know. 

Aperture

Aperture is the adjustable opening in the lens where light travels. This is one of the three elements that creates exposure. When it comes to shutter speed, fast speeds need large apertures for more light. Slow shutter speeds require smaller apertures with less light passing through.

Aperture sizes are marked by f-stop numbers:

f/1.4 (largest)

f/2

f/2.8

f/4

f/5.6

f/8 (smallest)

Autofocus

This allows your camera to focus on the subject automatically. There are two types of autofocus: single or continuous. Continuous focus is best for moving subjects, and single focus works best stationary subjects.  

 

An example of bokeh

Bokeh

Have you ever noticed the tiny balls of light in filtered pictures? When lights are out of focus and the picture is taken with a wide exposure, it creates an effect called “bokeh.”

 

Color Depth

Basically, color depth is the amount of color that can be captured by a camera. Color depth is measured in bits, and varies from camera to camera. Higher bits allow for higher quality images with more variations of color. Most DSLR cameras have a color depth of 24 bits of color variation (about 16.7 million colors). 

 

Exposure

Exposure is the lightness or darkness of a photo.  Three factors determine the outcome of exposure: ISO, shutter speed, and aperture. If you’ve heard that an image is “overexposed”, it means that it is too washed out or too light. “Underexposed” means that it’s too dark.

 

Flash

Most people probably equate flash with blinding bursts of light and embarrassing school pictures. Flash is usually used to help add light to dark scenery, but it can also be used to create artistic effects.

 

Focus

Focus involves the clarity of a picture. Typically the main subject in a picture is sharp, and the background behind them is blurred.  It’s all dependent on angles and perspective, but the important thing is keeping the subject of your photo in focus. 

 

White Balance

Learn more about each white balance setting on Nikon’s site. 

You think you can determine if an object is white by looking at it, but sometimes cameras have difficulty. Color can change because of different lighting conditions: too much sun, a cloudy day, or a dim room.

There’s a white balance setting on cameras that usually solves this problem, but sometimes it’s better to adjust it manually. To do this, you just choose the appropriate setting: PRE, Kelvin color temperature, flash, incandescent, fluorescent, sunny, open shade, or cloudy. 

 

ISO

ISO stands for the International Organization for Standardization. ISO measures how sensitive your camera is to light. The measurements range from 200 to 1600. Typically, lower numbers require more light for a good exposure. 

 

RAW

RAW is essential to digital photography. This file format records every bit of image data without processing it. RAW files are the key to creating high quality images, because they can capture more information, levels of brightness, and detail than JPEGs.

 

An example of the rule of thirds.

Rule of Thirds

This is a basic rule of thumb for strong compositions. Basically, you want to imagine a three-part grid across your image to create a sense of balance.    

 

Shutter Speed

Every time you take a picture; the shutter of your camera opens and closes. Shutter speed measures how long the camera sensor is exposed to light in seconds or fractions of a second. Higher shutter speeds simply mean that the sensor was exposed for a shorter time.

Shutter speed is important to different areas of photography. For instance, if you’re tyrying to capture an action shot at a football game, a lower shutter speed will make your pictures come out blurry. Low shutter speeds work better for subjects with less movement, because you usually need use a tripod.

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Creative Services in Greensboro & Winston-Salem

Don't exactly have an artistic eye? Or, maybe you just need a second set of eyes? Hue & Tone can help you with all your photography, graphic design, and web needs. 

Every new designer has been there – you upload a photo to your site and it looks a little blurry. Or, maybe you get a proof back from the printer and things are looking a little off.

Not understanding photo and file resolution is a quick give away that you don’t know what you’re doing. Don’t let a great design get categorized as a “fail” because of a resolution issue -- arm yourself with a little knowledge and you’ll never again have to cross your fingers when you send something off to the printer.

 

Key Terms

Let’s start with a quick primer of some important terminology. Whether you’re working by yourself or with a designer these terms are bound to come up.

• Resolution: Refers to the number of pixels in your image. The number of pixels determines the quality and clarity of your image.

• Pixel: Defined as “a minute area of illumination on a display screen, one of many from which an image is composed.” Hundreds or thousands of pixels make up every raster image.

• DPI (Dots per Inch): The amount of dots printed in a square inch.

• PPI (Pixels per Inch): The amount of pixels in a square inch displayed on a screen.

• Raw file: A collection of unprocessed and uncompressed data that can be turned into an image. Similar to photography negatives, the RAW image is not directly usable as an image, but has all the information needed to create an image. Many photographers choose to shoot in RAW.

• Physical Size: The width and height of an image measured in pixels. A large physical size generally causes a longer time to download.

• Down-sampling: To decrease the resolution of an image. It’s always best to shoot high resolution images so that you have the option to down-sample if needed.

• Display Size: The size an image is displayed on a screen (monitor, tablet, phone, etc.)

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Need a refresher on HOW TO SAVE your files? Revisit our file formatting guide.

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Check your image resolution in Photoshop by clicking Image > Image Size.

Resolution Standards

Every time you set up project in Photoshop, InDesign, or an alternative design program, stick to these guidelines to ensure clear high quality images.

• Brochures & Flyers: 300 DPI

• Digital and Web: This varies. 72- 96 PPI is recommended for quick load times.

• Large format print graphics: 100 DPI
  

 

Converting inches to pixels for print

Curious how many pixels you need for a clear print? Here’s a handful of common print sizes and the corresponding file dimensions you would need to get a 300dpi print.

• 4”x6” = 1200 × 1800pixels

• 5”x 7” = 1500 × 2100 pixels

• 8” x 10” = 2400 × 3000 pixels

• 8.5” x 11” = 3300 × 4200 pixels

High resolution images are the key to a quality product. But, after you’ve converted your RAW photo files and selected a photo, it’s important to work with an appropriately sized image.

A high quality picture is great – but when you’re working with web files load speed is important and a smaller file is necessary. The higher the resolution, the bigger the file size.

Get in the habit of saving your files at the resolution you need, and you’ll make every project look like a cake walk!

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Marketing & Creative Services in Greensboro: Hue & Tone Creative

Need high quality presentation graphics, a fresh new logo, or an updated website? Hue & Tone has you covered. Work with a creative professional that will take the time to listen and bring your vision to life. Contact us today to get the conversation started.